How New Ad Strategies Are Working for Us

Sam and Matilda have been running ads... but both VERY differently! 

Next week it's all about BIG future plans - what do they have up their sleeves? You'll have to tune in to find out!

Where to find Sam and Matilda:
SAM IG: @sammowrimo
Website: www.samantha-cummings.com 
Book to start with:
Curse of the Wild - https://books2read.com/curseofthewild   (Moons & Magic Book 1)
Most recent book:
The Moon Is a Door - https://books2read.com/The-Moon-Is-A-Door  (Deighton Academy Book 1) 
MATILDA IG: @matildaswiftauthor
Website: www.MatildaSwift.com 
Book to start with: https://books2read.com/TheSlayoftheLand  (book #1 of The Heathervale Mysteries)
Most recent book: https://books2read.com/MuchAdoAboutStuffing  (book #6 of The Parchment Paper Mysteries)  

Mentioned on the show:

JOIN THE PEN TO PAYCHECK DISCORD: https://discord.gg/w7BjxmeXfF 

Donate to the podcast: https://ko-fi.com/pentopaycheckauthorspodcast 

Author Ads & Marketing Mastery with Melissa Storm Facebook group: https://www.facebook.com/groups/authorads

Novel Publicity’s Facebook ads management: https://www.novelpublicity.com/facebook/

David Gaughran’s Facebook Ads for Authors [2026] Ad Creation Tutorial: https://www.youtube.com/watch?v=xYacxyQJPxM